Well….it’s Father’s Day tomorrow….And as always, I donot really get highly overwhelmed with the idea of celebrating itwith my dad….Of course I will wish him, of course I will tell him that I love him…And of course I will tell him that I miss him…But then, I will not do something exclusive to make him extraordinary today, and make him feel him special on this so called SPECIAL day…..
Well, by now, I’m sounding like somebody, who doesn’t really care about her family, and specially her dad…. I sound rude, harsh, emotionless and top of that foolish, not to celebrate this SPECIAL DAY with her dad…But then I have my own reasons…
How can I just dedicate only one day of my life to my Dad in the entire year, when the reality is that the entire life of mine is given by him…How can I just make him special only for a day, when my one and only goal in life is to make him special for all his life…How can I just say that I miss him, when I actually die to be with him….How can I just dare to say that I love him, when he is the only person who taught me what it is to love and care without asking anything back….
Well, yes….my dad, my Dita….it’s all about you..It’s all about you that makes me who I am…It’s you, for whom I can dare to be the careless Princess, without bothering to know the the ugly world…It’s you, for whom I can dare to dream big, without bothering about the hard road it stores….It’s you, for whom I can do away with getting trapped in any problem life stores, without getting hurt… And most importantly, it’s you, for whom, I can overcome any hard time, bcuz you make me feel I’m much, much stronger than any of those harsh blows life can decide to store for me….
Yes, people come and go in my life….they have their own influence in my life, some make me feel I’m worth more than I seem to be (they are the ones who make me also feel that I’m blessed), some make me feel I’m good for nothing (not that I care much) and some just stay there being nothing but mere strangers for me (well, I donot even know why do they come to my life)…But, it’s you Dita, who always stands by my side without even making me feel that you’re there…Ans it’s when a blow lands on my head and I lose balance, do I know that you hold me, restraining from falling down…And that’s when I know you were always there witnessing my each and every move, letting me experience everything on my own, yet keeping a sharp eye on me, lest I fall down…And, when I do start falling down, you come over, saving me from witnnessing the minutest scratch…
You do everything that makes me feel like a Princess…You choose the best of the best for me…..You consider me to be the best daughter anybody can ever get (well, I love to think the same, although I let you down many a times)….You truly believe I deserve the best in the world….And, when I shed tears, you intend to destroy the very reason that makes me shed thoses tears…You make me stay miles away from the badness of this world and make me feel that it is a fairytale plot….You donot make me realize that there are thousand things in life that I lack, and for which I’m not worthy at all…..You just make me believe that I’m worthy of the best in life and I am just so perfect….
And, all these while, when I have been staying away from you, I realize these even more…I miss every bit of your presence in my life…everyday, every moment…I miss those times, when you used to make me sit beside you and tell things about the beautiful world…I miss those evenings when you used to listen to my endless ramblings and never telling that you hardly understood what I tried saying (well, I just loved ramblings things without any motive)…I miss those mornings, when you used to be late to work, yet used to stand by my side to let me be done with my lazy breakfast…..I miss those times, when I used to get into all crazy naughtiness (including singing that scared everybody away) and you used to convince mom that she should let me carry on (‘Let her sing na’..you used to say..’who knows that makes her happy’)…I miss those times when a single word from you used to take away all my tensions and worries in life (which still does)…Most importantly I miss the feeling of safety and protection that you usd to ensure when you used to put your arms around me…I so miss every bit of it…
Yes….you are missed every moment of my life Dita…You are the one person in my life whom I dedicate my life to…I know, I don’t do things which are upto best of your expectation…But, you can trust me o one thing, whatever I do, I never want you to suffer from its consequences…I never really want to let you down to the extent of losing your faith in me…I might not be the perfect daughter if you measure me in the general average standards…but, I know that’s hardly going to effect your love and care for me…..And that makes me feel so proud of myself….’Cuz I have the luxury of having the best dad in the world….
So, can you see Dita, why I donot get highly excited about this special day…Cuz,with you around every single day of life is special and for you I cannot just afford to dedicate ONLY ONE day…You are missed every moment, you are loved with every breathe and you are needed in every step of my life Dita…So, you are celebrated every day in my life…Your presence is celebrated every moment in my life…And, I proudly feel blessed everytime I realize I have you (and that happens every second)…..
So, this one goes for you Dita....A simple yet heartfelt confession (which i always try protecting within myself)...I wish, someday bring you every bit of wonders down to your feet...I know, you will never want me to prove my love for you, but i wish, one ay you reall feel proud to be my Dita....
Love you Dita…..
ONE YEAR IN ADVERTISING...ONE YEAR AT OUR IBD.....
‘Change your deadline, studio is packed’….That’s the reply I get as submit a requisition form….And if I try saying that, I have a deadline, really urgent, comes a readymade reply ‘Then you should have put the requisition in earlier, I know you guys, don’t act cunning (‘chalu’, in his language) with me’….And at that time, I will have no way to tell him that I got the final approval on the layout just 15 minutes back, and that too after a series of non-stop follow ups with the client (well, can’t blame them too, they too have a protocol to approve a layout)…..
Well, that is how, every weekday of mine starts, for last one year…And, if anybody dares to think that this is the only tantrum I face at my work place, you are highly mistaken dude…This is not even .001 % of the actual pain that you suffer in an ad agency….And yeah, one who said that you should keep your personal and professional life far apart from each other, he has probably never known about how it is to work in a place like an ad agency, where it is very very very difficult to realize the hairline difference between the two…
As I started this career, I was at the top of my excitement, about working in a place where every single sqmm of space talks about creativity…The steaming coffee spreads aroma of creativity, the air conditioner produces chilled air of creativity, the walls speak out loud about creativity and even the roof reminds you about the fact that you are under a sky of creative clouds.…And, with these you are sure to fly in the sky of creative world, and you start believing that you are ‘something different’….
Well, the moment you step inside 'the ad agency’, your perception changes…Reasons??? The numerous minor and major struggles that you face while proving your ‘creative’ point to a league of people, who also possess the same mindset (in terms of perceiving creativity at its most effective manner), and by the way, they deserve to do so cuz, they have really dedicated their blood and sweat to the field, and to be honest they are really not less that heroes.… And, suddenly you get to know a fact, an advertisement that gets published (and that looks highly glamorous), is a result of pure hardwork of a team of highly dedicated (who donot bother about leaving work at late night, or should I say, early morning to come back at the exact office time next, or rather that very morning, AGAIN) and responsible people…
Well, that is about working in ad agency, a short summary of perception and reality (not that I have to say exactly the same)…And that was what I was told, as I started my career too…What more, looking at the ‘petite and cry baby looks’ of mine, even I was convinced with everybody else that I will have to stop continuing in a very short time….(Here, I have my points, like witnessing those nerve breaking fights between and within teams, and...well….lets not speak beyond)
But then….It’s a year….I amaze myself, how I survived....But actually I did complete a year…In an ad agency and that too in Client Servicing…And as I praise myself at my surprising achievement of completing a year, I would prefer to put it as ‘at IBD’, rather than anywhere else, cuz, I’m highly sure of one thing, I could not have done it if it was not IBD….
Well, like every newcomer, it was not easy…In fact, considering the fact that, I lose myself at the minutest abuse, my tears start flowing at the smallest mishap and my patience goes for a toss at every small occasion (including with myself), it was in fact beyond bravery that I decided to stick to ‘advertising’...Running from desk to desk to collect job status, to taking out papers to print my own sheets, well, that is bit too much I expected from myself…But then, I’m happy that I did all that…At least, today I feel proud of choosing to be here..Today, when I look at myself and realize, I’ve turned into a much stronger person that I would have otherwise been, I just have to say one thing...It’s all because of the place I work at this place…at IBD…
Everybody has their own reasons of working, career, money, satisfaction…And for me, I would say, it is an emotional bonding with this place that I can never get over…Every time, I decided to cry, there was an arm around saying that, I’m much more than just a ‘cry baby’…Every time I was down, there was some or the other person saying that, things are worse in other place than ours, so it’s not justified if I broke down at just this..Well, those might seem mere words, but those encouraged me enough to carry on…And, today, as I realize, I can really do much more than what I’m doing, I completely agree with one thing, this is all because of you guys..
Well, it might seem as over pour of emotions to talk about my workplace this way, but as I say, in a place like IBD, it is justified (especially when it’s me, for whom that really matters), cuz we spend more time here than at our respective places…As against everybody saying, it is highly impossible to stay unaffected in your personal life, if you not right at your workplace..And, so this note goes as a ‘Thank you’ to all you guys at IBD…
To name a few, Priya, for encouraging always (and reading my FB status and saying that I should put my emotions in writing briefs), Mandy for the last minute layouts that save us (and if you remember, you have saved me many and many a times, also for patiently listening to me even when i come up with strange deadlines), Swapi for the layouts that always end up fetching a highly appreciative mail in our inbox (by the way, you are one creative guy, who briefed Servicing, well you know what I mean), Abhi,for consoling me all the time, when I sat outside and cried like a kid (but not for calling me Nepali), Ritesh, for saying you will not give us layouts exaclty when we demand for and then saving us at the last minutes (not for the beers we owe you)..Sami, for being a sweet friend always and helping with the layouts even when you are in a hurry to go shopping…Manish, for the nice and always appreciated copy (not for the headlines that you ordered us to frame)…Amish, for the brief formats and of course the copy…Prashant, for working till late (almost alway) and completing ‘our’ work (not for the always open 7-8 chat windows and the pretence that you dont hear me, when i come up with sudden briefs)…Shivani, for coming to help me on Saturdays (and for the Chutkule book, though I cant get the jokes, cuz nobody to decode)..Anil, Hildeg and Purvi, for crdeiting my salary (although, that is not a very happy amount and it is time you increased it)...The studio (including Rameshji) for helping us meet all the deadlines…
And, and...and....most importantly Hina, for being the one who always stands by me…and for the motivation that I need to carry on in this place...I won’t say much, but you know if it was not for you, I could never have survived in this place…Just want to say one more thing, you are a rock star, I think you have saved me more times than anybody else have ever done in my life (by the way, everybody knows it, you remember someone saying, that ‘Maata Kali’ wala phrase)..But, on a serious note, you really inspire me to do good always…And it is a fact…
Hmmm, it is enough…I think I should stop now, or else you guys will think I’m hitting on each of you…But, last thing..I’m happy and proud to have you guys as my colleagues…Cuz, end of the day, you guys make my life so much easy and enjoyable…And, for that I just love you all…
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